Evowatt is a renewable energy consultancy committed to helping businesses transition to clean power through seamless, fully integrated solutions. With a primary focus on PV panels, along with additional offerings in battery storage and EV charging, their approach ensures clients receive a complete and tailored energy ecosystem.
At the heart of the identity is the animated logo, a dynamic icon that morphs from a capital ‘E’—inspired by the structured forms of PV panels—into a bolt, symbolising electricity. This fluid transformation serves as more than just a visual effect; it reflects Evowatt’s core philosophy of delivering seamless, future-ready solutions while being deeply invested in their clients’ energy transition. A series of bespoke patterns were developed to represent each of the services, reinforcing their distinct yet interconnected nature. Paired with a colour palette led by light green for solar, complemented by purple and cyan for battery storage and EV charging, these elements create a visual system that is both structured and energetic.
The brand’s expression comes to life through a motion language that captures the dynamic nature of energy and Evowatt’s active role in driving change, reinforcing the sense of transformation and continuous innovation. Additionally, a visual language developed through a series of graphs illustrates the technical precision behind their services, visually communicating data with clarity while reflecting the company’s in-depth expertise and analytical approach.
Creative Direction
Naming
Brand Development
Copywriting
Motion Graphics
Website Design
Website Development
Design:
Miltos Bottis
Client:
Kevin Sweeney
Typefaces:
Maison Neue
Maison Neue Mono